IA Summit 2018 Main Conference TalkTopic(s): information architecture
I’m the creative director for user experience architecture at the world’s largest public sector broadcaster. I lead a team of IA specialists. I love IA. And yet, my job title describes user experience architecture – not information architecture. Does that make me a traitor?
In this talk I’ll share how we do IA at the BBC. I’ll talk about how we share and develop definitions and work with other disciplines. I’ll talk about our work developing a BBC skill for Alexa, how we’re trying to design ethical experiences and how different levels of abstraction are helping to describe and develop strategies for the future. But most of all, I’ll argue that curiosity and generosity are two of the most important properties of an IA. I’ll also do a magic trick, sort of.
About the speaker(s)
As Creative Director for UX architecture (UXA) at the BBC, Dan Ramsden leads a team of IA specialists. He’s responsible for defining the professional practice of UXA at the BBC and ensuring that the organisation is creating information architecture that delivers the best possible experiences to its editors and audiences.
Dan has previously worked for agencies and ran a theatre company. He now designs labels, vocabularies, URLs, navigation, strategies and processes. He lives just outside Sheffield (UK) with a wife, a child, and a cat called Rosa.